"Ask Shanon" Question of the Week - Images
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This week I got an interesting question from a customer about posting an ad in the jobs area of Craigslist and how to deal with not being able to upload an image, check it out:
You mentioned in the chapter on listing your ads that you should include a copy of your logo, which makes sense, but I don't see a way to do that in the job posting category--is that one of the ones where it is not possible? If it is, what did I miss?
The jobs area of Craigslist is a bit of an odd beast. Since it is not really made for
marketing, there weren't any preset areas for uploading images. However, you can use html to pull in images. Craigslist works similar to sending an html e-mail. You create the ad in an html editor, upload the file to your web server and reference it using an absolute image reference in your html code. Here is an example:
<html>
<body>
<p><img src="http://www.affiliateprograms.com/images/ap_newsletter.jpg">
</p>
<p>We are seeking an online editor to manage newsletter content and production
for AffiliatePrograms.com, the premiere destination for affiliates online. </p>
<p>Qualified candidates must possess an expert understanding of internet marketing,
preferably in the affiliate industry. Flawless writing, creativity and understanding
of photoshop/html required. </p>
<p>Please send your resume, salary requirements and at least 3 samples to be
considered. Only local candidates, no telecommuting. </p>
</body>
</html>
To view the actual ad go to: http://orangecounty.craigslist.org/wri/175379590.html
I use html to embed links, images, bold, strike - it's a very good way to improve your
message if you want to be perceived as business like. On Craigslist this can be very
helpful or hurtful. I always caution to keep it simple in most sections as people on here tend to respond more to homegrown looking ads that appear to be from a person just
surfing, not some giant corporation or spammer.